Yael works to make property investing accessible, transparent, and streamlined with SolidBlock, where she is the Co-CEO and Co-founder. Working from her busy home with her two children, Yael and her team at SolidBlock have recently added more than three international tokenized property sales to their marketplace—including the largest cryptocurrency real estate purchase to date, a luxury penthouse in Miami bought for $22.5M—and expanded their staff to accommodate their growing business.
Prior to moving to Israel, with the completion of her MA in Economics from CUNY New York, Yael started working as an analyst at a Wall Street brokerage firm. She moved into mergers and acquisitions, and private equity, then into financial engineering, structuring the products and indices for pension funds and family offices. When she arrived in Tel Aviv, Yael worked on the largest IPO in Israeli real estate history and served as an executive on the largest MVNO in Israel that was listed on NASDAQ. She co-founded several fintech startups, an import/export company (that was acquired by an investor), and a successful marketing agency in the blockchain space. Yael was listed in the Top 25 Blockchain and Cryptocurrency Speakers and 100 Most Inspirational Women In Blockchain. She was recently named as one of the recommended Blockchain Influencers to follow in 2021 by Hackernoon.com.
Yael is also a regional co-chair at FIBREE, the Foundation for International Blockchain and Real Estate Expertise, the leading international network for exchanging knowledge between real estate industries. Yael is an influencer who has appeared as a guest speaker in more than 50 conferences and events, and has her own podcast (Apple podcast, Spotify: BlockSolid).